Tag Archives: RSA

DreamForce,DMA, and a host of other face-to-face meetings

I was reminded, rather pointedly (thanks Nikki Pappas) by various SJN sales team members (Shawn, Tracy, and Joan) that DreamForce is far from the only meeting going on. This week and next are the two highest density meeting and convention … Continue reading

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ASAE Meeting a Winner, Best of 2013 candidate.

SJN Sales people, as you probably already know, attend large numbers of industry meetings, trade shows, and conferences. SJN reviews of various recent meetings vary from, dull but essential, to¬† better parties than process or content, to an occasional:drop this … Continue reading

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7 Tips from Black Hat and DEFCON to use on the road all year long

Black Hat World and DEFCON are infamous, somewhat by design and to some degree via their own PR, for being the wild-west of trade shows. A combination international security summit, hack-a-thon, and frat party, with enough deal-making and product introductions … Continue reading

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Outsourcing your own job: an extreme measure, a true story, and a whole lot of wasted time.

SJN Sales provides outsourced sales services to technology companies. In general, we think outsourcing some functions makes fantastic sense, and many SJN reviews of client results and industry studies agree. We get a bit tired of hearing the myth that … Continue reading

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2013 Back on the road – Tradeshows and Conventions

Why do SJN Sales staff attend so many conventions, annual meetings, symposiums, and trade shows? We ask ourselves this question fairly frequently as we shove smelling salts under the door of our travel coordinator and CFO’s offices, when they see … Continue reading

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HR Technology Conference – It’s about the cloud

First, a small confession: in years past I have not always looked forward to being one of the SJN staffers assigned to attend HR conferences. Compared to RSA, TechCrunch, InternetWorld (you do all remember InternetWorld, right?), HIMMS, the HR meetings … Continue reading

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Back on the Road – It’s Fall Meeting Season

What a great problem to have: SJN Sales staff have been invited to more than 200 industry meetings and events scheduled this fall. We know we’ll be at more than a dozen healthcare and medical meetings in the coming few … Continue reading

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